In preparation for the launch of my KakeMi 90 Second Cake Kickstarter campaign I felt that I had done my due diligence. I had read tons of articles on best practices, watched a bunch of YouTube videos (both good and bad) on what to expect, and had spoken to people who had run Kickstarter campaigns. However, somehow there were still a couple of things I wasn’t prepared for:
I wouldn’t be able to see the names of some of my backers until my campaign was fully funded. This mattered because I ended up repeatedly asking for support from friends and family who had already pledged.
Some people would give me cash instead of going through the Kickstarter website. This mattered because though it helped me avoid processing fees it didn’t count towards my ‘official’ pledge progress.
I wouldn’t get my Kickstarter link until I officially launched. This mattered because all of my emails, memos, and notes for press and bloggers had to be updated with the link once I had launched.
I hope these notes will make the launch of your crowdfunding campaign smoother. If you would like to share additional tips that you wish you had known prior to your Kickstarter launch please comment below.
Also, check out the KakeMi 90 Second Cake campaign here: